StrategyConsulting

Fabricar

2024

Overview

Overview

Fabricar is a platform that allows you to create and manage your own fabric store.

Challenges

Multiple audience from parents, prospective families, students, and staff each needed different information, often on the same pages.

Imperial College Egypt challenge 1
Imperial College Egypt challenge 2
Imperial College Egypt challenge 3
Imperial College Egypt solution

Our Solution

We broke information into scannable sections with iconography, tabs, and cards. Each curriculum and program has its own clear overview with key benefits, age groups, and quick links to related content.

What We Delivered

  • New Information Architecture

    A reorganized sitemap and navigation system that makes it effortless for parents, students, and staff to find exactly what they need.

  • Responsive Website Design

    Modern UI layouts optimized for desktop, tablet, and mobile, ensuring a smooth experience across all devices.

  • Conversion-Focused Admissions Flow

    Clear steps, well-placed CTAs, and simplified forms that guide families from interest to application.

  • Dynamic Content Management

    CMS modules for News, Events, Blog, and Announcements, empowering the school team to update content easily.

  • Academic Program Pages

    Structured curriculum pages with benefits, age groups, and easy access to related programs and resources.

  • Visual Content & Brand Alignment

    Clean typography, warm academic color palette, and high-quality visuals that reflect the school's identity and atmosphere.

  • Performance Optimization

    Fast loading speeds, SEO-ready structure, and clean code standards for long-term stability and discoverability.

  • Training & Handover

    Documentation and onboarding for staff so the website stays consistent, up-to-date, and easy to manage.

Imperial College Egypt website on laptop

Tools Used

Figma logo

Figma

UX architecture & UI design

WordPress logo

Wordpress

Front-end development & CMS

Webflow logo

Webflow

Animation & Interaction

Google Analytics logo

Google Analytics

Performance tracking & validation

Client's Feedback

OnCreation translated a very technical product into a clear, confident website that finally feels like us. The new experience is easier to navigate, our demo requests have increased, and the feedback from our partners has been extremely positive.

Ahmed Mahmout, CEO

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